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SoftBank’s Profit Declines Despite Record First-Half Revenue

SoftBank’s first-half revenue reached a record ¥3.8 trillion, a 11.7% year-over-year increase, however, net profit decreased 5.5% to ¥449.4 billion as one-time gains from the prior period reversed and corporate tax expenses rose. The revenue growth, spanning all business segments, demonstrates the company’s continued expansion despite headwinds impacting profitability.

By Siphtor Media

Published: 11/13/2026

SoftBank’s Profit Declines Despite Record First-Half Revenue

SoftBank’s first-half revenue reached a record ¥3.8 trillion, a 11.7% year-over-year increase, however, net profit decreased 5.5% to ¥449.4 billion as one-time gains from the prior period reversed and corporate tax expenses rose. The revenue growth, spanning all business segments, demonstrates the company’s continued expansion despite headwinds impacting profitability.

The decline in net profit stems primarily from the absence of a significant gain recognized in the previous year, alongside a rise in corporate taxes. While operating profit increased by a modest 2.1% to ¥6.421 trillion, this gain was not enough to offset the impact of the prior year’s reversal and the increased tax burden. This indicates that while core operations are improving, external factors and accounting adjustments are weighing on overall profitability.

Looking closer at segment performance, the enterprise business saw a substantial 11.8% increase in revenue, driven by strong demand for cloud and AI services. This growth suggests SoftBank is successfully capitalizing on the accelerating need for data processing and AI infrastructure, as detailed in the company’s strategic outlook. Meanwhile, the consumer segment also contributed to the revenue increase, with mobile revenue bolstered by price adjustments. However, the media & EC segment saw a reduction in profit due to a one-time reversal of gains.

The company’s commitment to AI is further highlighted by the recent establishment of SB Neo, Inc. in the US, aimed at providing AI cloud services to large enterprises. This investment, alongside ongoing projects like the development of a domestic AI foundation model with partners, signal a significant strategic shift towards AI-driven growth. SoftBank is allocating capital to future technologies, but the immediate impact on profitability remains constrained by factors like increased taxes and the absence of prior-year gains.

Ultimately, SoftBank’s revenue growth is overshadowed by a fall in net profit, indicating a complex interplay between expanding business operations and external financial pressures. The 10.3% increase in adjusted EBITDA to ¥10,652 billion suggests underlying operational improvement, but the bottom line remains sensitive to one-off events and tax dynamics.

TSE_SOFTBANK_CORPTSE_SOFTBANK_CORP • Corporate Filing Telemetry
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